Westwilscot

You send 300 photos to an editor. Three days later, they come back looking nothing like what you had in your head. The skin tones are too orange. The shadows…

A picture is worth a thousand words. Or so the saying goes. When you are a professional photographer or if you have a company that is in the photography business…

Getting listed on Chewy or Amazon is one thing. Getting people to actually click your product and buy it? That’s where most pet brands quietly struggle, and photos are almost…

Introduction A well-designed logo should be able to leave a lasting impression on viewers and represent your brand’s identity. Some might see a logo as just an image, but actually,…

When it comes to brands, logos are the visual representative of a company and its personality. There are many types of logos, and one is the combination logo. This type…

The world is…busy. A dynamic logo can help lead customers, and potential customers, through the visual clutter to your brand. Dynamic logos can create a sense of movement and action.…

A logo is your business’ visual identity. It is kind of like the face of your business. It helps you get recognized and builds brand recognition and loyalty over time.…

Pick up any beauty brand’s product page and you’ll notice something almost immediately. The good ones make you want to touch the product through the screen. The bad ones look…

In the beauty and cosmetic industry it’s not surprising to find business owners that want branding and design ideas that are just as beautiful as the people they sell their…

Scroll through any successful subscription box brand’s Instagram and you’ll notice something. The photos don’t look like product shots. They look like someone’s living room coffee table on a Sunday…